business « the rasberry experience

was it something I said? the ugly side of social networking

One of the things that I like the most about social networking is having the opportunity to interact with people whom I may never have met otherwise. I have had the pleasure of having several fun, informative, and thought-provoking dialogues via Twitter, Facebook and LinkedIn. This past weekend; however, what I thought was [...]

business lesson: self-promotion. just do it.

I’m in the business of building brand awareness; however, I’m horrible at promoting myself. I can give anyone else 101+ ways to best promote themselves and/or their business, but when it comes to self-promotion – *crickets.* Crazy, right?

As it turns out, I am not alone in this deficiency. I [...]

friendship 2.0

Anyone who knows me knows that I am a huge proponent of using social media tools for business and personal branding. I love the idea of being able to reach out and share your message with people beyond your regular circle/audience. I still believe; however, that your friends and acquaintances should be [...]

SOCIAL PRESENCE: Personal vs. Professional

It’s important to have a social presence; especially if you have something to sell, and EVERYONE has something to sell. Be it a mission, a product, or, the most critical brand of all, yourself, everyone needs to know how to best navigate the worlds of social media and networking in order to [...]

social media groupie. who,me? ok.

Yesterday, I had an interesting conversation with a friend who is starting a political consulting business. One of the first things that I asked him was whether or not he’s been developing a web presence via blogging, tweeting, joining Facebook and LinkedIn, etc. I couldn’t believe my ears when he said, “no.” [...]

brand success and failures in social media

I know I’m late to the game (I just got on Facebook & Twitter last year,) but I’ve recently become enamored with all things social media related. As such, I’m trying to learn about, and utilize, it as much as possible. I’ve met some great people along this journey and I’m amazed at [...]

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